Music performance student Jordan Strickland, 21, sings and plays keys and guitar for Honey Collective. The band derives from Honey Records, a label he co-founded. Strickland writes most of the music for Honey Collective. In addition to playing in the band, he also produces music with Walter Ferguson for Steve Climber, a band based in State College in Pennsylvania, and produces and plays live for for Fayetteville singer Becky Adams.
“We really enjoy recording music and creating product, so we were like, ‘Let’s help other people,’” Strickland said about his partnership with Ferguson.